The startup incubator Digital Magics enters as a shareholder in the capital of the insurance broker Bridge Insurance Services Srl, to accelerate the growth of the startup viteSicure, the first Italian case of insurtech dedicated to the B2C and B2B2C distribution of life insurance and protection that is primarily aimed at a market segment neglected by traditional insurance channels: young families with low savings capacity.
“viteSicure has proven to be very interesting since the first meetings and the decision to invest is perfectly in line with our vision, particularly in a sector, fintech, experiencing high growth in our country,” said Gabriele Ronchini, CEO of Digital Magics “I am sure a great synergy is going to come out between our and their expertise.”
Digital Magics will contribute to the technological and business developments of viteSicure, both directly and through its network of partners, and will be a fundamental support for the capital increase expected by viteSicure throughout 2021.
viteSicure, the insurtech for life insurance dedicated to young families
Launched in 2019 by the two Founders Eleonora del Vento and Alessandro Turra, viteSicure is a digital platform that allows people to choose their insurance services directly on the web, making their own offer and purchasing the policy online fully self-sufficiently. It is characterized by an innovative user experience that, through the proprietary platform, allows the instant purchase of a life insurance policy for death event. The combination of an easy and reliable policy with an immediate and completely online sales method satisfied the market and in 2020 the sales of viteSicure policies grew exponentially.
“We are glad to start 2021 with a new shareholder as Digital Magics” commented Eleonora Del Vento, CEO of viteSicure, “If 2020 was a good year for us, this year we are going to confirm viteSicure as the life insurance player with the fastest growth rate in the market and thanks to Digital Magics we will gain valuable know-how and expertise to achieve our goals”.
In 2021 the aim for viteSicure is to further enhance its growth rates by attracting capital, enhancing technological developments and being one of the leading players in open innovation.
Digital Magic, the digital incubator made in Italy
Digital Magics, is a business incubator that supports startups in the digital and tech industry with services for business development and acceleration. Digital Magics, Talent Garden and Tamburi Investment Partners have created a national hub of innovation for Digital Made in Italy, offering innovative startups the support to create successful projects, from the idea to the IPO. Digital Magics is a partner of innovative companies with its Open Innovation services, creating a synergistic connection between companies and digital startups.
Among other initiatives, it is the sponsor of MIA – Miss In Action, the call for female entrepreneurship, and the Magic Wand international acceleration program for Fintech, Insurtech, Blockchain and Cybersecurity startups.All rights reserved